#KWIDStories: A real ownership story that made the Kwid feel like family

Jan 2025|3 min read

Client

Renault

Domain
Video ProductionBrand Authority
Our scope

Campaign and video production.

The Objective

Build emotional recall for the Renault Kwid by moving past features and into lived experience, the kind of brand memory that lasts long after a spec sheet is forgotten.

The Campaign Idea

A heartwarming film featuring Mr Subhash Chandra and his wife, narrating their life's journey alongside their Renault Kwid, letting a genuine ownership story do the work a product ad can't.

The Results

A warm, human brand film that positions the Kwid as a companion in everyday life, deepening affinity through authentic storytelling rather than persuasion.

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